Brand & Identity Design for

Brand & Identity Design for

Brand & Identity Design for

PRIMUS

About

Primus is a Kochi-based business consultancy dedicated to empowering startups and established firms by delivering comprehensive business solutions.

With a focus on creating tailored strategies for growth and resilience, Primus stands as a strong and approachable partner, providing insights and guidance to drive sustainable success for their clients.

Vision

Our vision is to become a premier, trusted partner for businesses globally, empowering them to achieve their financial and operational goals with ease, accuracy, and confidence

Logo concept

Logo concept

Logo concept

The subtle incorporation of the number “1” instead of the letter "I" in “PR1MUS” reinforces Primus’s aim to be a pioneer or “first” in its field, symbolizing leadership and excellence. This choice creates a memorable visual cue while maintaining simplicity and clarity.

The subtle incorporation of the number “1” instead of the letter "I" in “PR1MUS” reinforces Primus’s aim to be a pioneer or “first” in its field, symbolizing leadership and excellence. This choice creates a memorable visual cue while maintaining simplicity and clarity.

This color palette for Primus combines Dark Teal Blue and Teal Green with Earthy

Gold and Warm Grey to create a balanced, sophisticated look. The deep teals convey reliability, trust, and stability, aligning with Primus’s professional ethos.

Earthy Gold adds a touch of warmth and elegance, symbolizing value and enduring excellence.

This color palette for Primus combines Dark Teal Blue and Teal Green with Earthy Gold and Warm Grey to create a balanced, sophisticated look. The deep teals convey reliability, trust, and stability, aligning with Primus’s professional ethos. Earthy Gold adds a touch of warmth and elegance, symbolizing value and enduring excellence.

Got a crazy idea? let's make it iconic

Got a crazy idea?
let's make it iconic

See our works